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Daily lecture at The Stage: The 10 most important trends at the imm cologne 2015


What’s the new trend colour? Will last year’s “cosiness” trend turn into a mega trend at imm cologne 2015? And how important are those wholly personal places and pieces within our own homes? Frank A. Reinhardt and his team from have identified a total of 10 trends and will deliver a short and concise introduction to each of them every day at The Stage, imm cologne’s presentation forum. In addition, Reinhardt will present the most important highlights of imm cologne 2015 at the design-orientated Pure segment: a comprehensive round-up of everything you can’t afford to miss.

Pure104_2015_Vortrag_Reinhardt_FotoFrank A. Reinhardt is an industrial designer with a background in Business Administration. After working in product management for some years, Reinhardt simply wanted to publish an original observation. All at once, he found himself recruited in a freelance capacity and eventually as a freelance editor for such publications as SBZ and design report. After a spell at one of a corporate design agencies, he went into business for himself in 1999, focusing on projects ranging from trend and market studies and the conception and editing of special publications.

The lectures will take place on every day at 10:30 am at The Stage, Pure Village, hall 2.2, booth H006.

All lectures will be translated simultaneously into English.

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