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The Stage on Tuesday: Studies about furniture bying, living in old age and Scandinavian design

Photo: Lutz Sternstein, Koelnmesse

The imm cologne’s information and networking platform for architects, planners and designers offers a professional overview of interior design trends. On Tuesday, amongst others, the following issues will be dealt with: Furniture buying in Germany (Nicole Schostak and Sebastian Klein), action and reaction in Scandinavian design today (Monica Förster), innovative ideas for living in old age (Michael Schlenke) and contemporary colour trends (Karl Johan Bertilsson).

Interior Design Trends: The Keywords of the imm cologne 2018

The kick-off to each day, presented by Frank A. Reinhardt, is a fixed item on the programme. Each morning, he will offer the audience a professional overview of the trends and buzzwords at imm cologne 2018.
Frank A. Reinhardt is an industrial designer with a background in Business Administration. After working in product management for some years, Reinhardt simply wanted to publish an original observation. All at once, he found himself recruited in a freelance capacity and eventually as a freelance editor for such publications as SBZ and design report. After a spell at one of a corporate design agencies, he went into business for himself in 1999, focusing on projects ranging from trend and market studies and the conception and editing of special publications.

Lecture: Interior Design Trends: The Keywords of the imm cologne 2018
Speaker: Frank A. Reinhardt, far.consulting
Date: Tuesday, 16th January 2018
Time: 10:00 am
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Lucie Koldova about a transparent “Das Haus” full of Light


Her selection as the guest of honour for the design event “Das Haus” gives Lucie Koldova, a designer from the Czech Republic, a unique opportunity to realise the full potential of a structure’s interior design through the use of artificial or artistically arranged light. In her lecture, Lucie Koldova speaks about her design approach and the impact of light. “In my ‘Haus’, light will play the main role, and the furniture will complete the rooms – and not the other way around!”, says Lucie Koldova, summing up the new characteristics of “Das Haus” in a nutshell. Das Haus 2018 will be shaped less by walls than by lighting cells in which light, appearing in various forms and controlled in different ways, will not only mark out the space, but also support its function and a specific sentiment.

Lucie Koldova (b. 1983) is a Czech light and product designer. Upon graduating from the Academy of Arts, Architecture, and Design in Prague in 2009, she moved to Paris and began developing concepts for companies in France and abroad. In 2010, she gained international recognition with her first lighting collections, Balloons and Muffins, both of which she created for Brokis, a Czech producer of handblown glass lighting. She went on to establish her own studio in Paris in 2012. She now resides and works in Prague.

 

Lecture: Das Haus 2018: A Poetic Study of Light
Speaker: Lucie Koldova
Date: Tuesday, 16th January 2018
Time: 10:45 am
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Nicole Schostak and Sebastian Klein present a Study about Furniture Buying in Germany


The foundational study identifies the various furniture buyer segments and describes their respective customer journeys. The study focused on the following questions: How are furniture and living accessories bought today? What expectations do buyers have of the various sales channels? What role do media (print, online, mobile) play with regard to inspiration, information and purchasing?

Nicole Schostak, as Director of Brand Solutions at Gruner+Jahr, is responsible for the marketing of the living brands Schöner Wohnen, Häuser, Living at Home, IDEAT and Couch. She studied media studies, North American studies and political science, and completed her MBA in media management. Following a variety of stations and positions with various media firms, she has been at Gruner+Jahr since 2007.

 
 

Sebastian Klein is Research Director with the society for innovative market research (GIM) in Heidelberg. He studied sociology and music sciences, and has been employed with GIM since 2008. His areas of research focus include, besides target group studies, design research, UX and social media research, especially in the fields of home & technology and food.

 
 
 

Lecture: Furniture Buying in Germany – Pragmatism and Passion Along the Customer Journey
Speaker: Nicole Schostak (Schöner Wohnen) und Sebastian Klein (Institut GIM)
Date: Tuesday, 16th January 2018
Time: 11:30 am
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Book Lounge: Red Dot for Design Enthusiasts – Print & Digital


The yearbooks of the Red Dot Edition have contemporary design as their subject. Divided into various topic areas, they paint a vivid picture of the design industry and its current trends. The Red Dot Design Yearbook 2017/2018 presents the entire world of contemporary product design in four inspirational volumes. A standard work for design schools, inspiration for design professionals, source of ideas for product managers, marketing professionals and purchasing managers as well as a coveted collector’s item for design enthusiasts and admirers all over the world.

Sabine Wöll, born in 1964, has worked since 1999 in senior positions at Red Dot in Essen, Germany. She was initially responsible for organising and running design competitions before she increasingly turned her focus to the production of design books and the development and expansion of the company’s own publishing house. In her position as Director, she is now responsible for the design publishing house “Red Dot Edition”, the Red Dot app and the Red Dot shop. Recently, she also assumed responsibility for the design portal “Red Dot 21”.

Book Lounge: Red Dot for Design Enthusiasts – Print & Digital
Speaker: Sabine Wöll
Date: Tuesday, 16th January 2018
Time: 12:15 pm
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Monica Förster about Action and Reaction in Scandinavian Design Today

MFDS is an international design office established in 1999 by Founder and Creative Director Monica Förster. MFDS is serving high profile companies and organizations around the world. She has created some of the most renowned objects in contemporary Scandinavian design. Her design has won numerous awards and has been exhibited all over the world in museums and institutions. Förster is focusing on long term design. Her design seeks a solution to a need and answers to questions. Born in 1966, Monica Förster grew up close to the Arctic Circle in the very north of Sweden. She trained at Beckmans School of Design and the University of Arts, Crafts and Design in Stockholm.

Lecture: Action and Reaction in Scandinavian Design Today
Speaker: Monica Förster
Date: Tuesday, 16th January 2018
Time: 1:00 pm
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Michael Schlenke presents innovative Ideas for living in old age


In the 1970s, Michael Schlenke, owner of the consultation firm The Caretakers and member of the baby boomer generation, dreamt of a wheelie bike. It represented freedom, mobility and a very special attitude towards life. Today he develops innovative ideas for living in old age and dreams that even stair lifts will have just as cool a design in future. This is because the demographic change can no longer be stopped. In Germany, 17 million people already belong to the generation aged 65 and older. In his lecture, the universal design expert will speak about future trends for companies of the furniture industry, interior designers and architects. Attractively, and on the basis of many practical examples, he provides concrete insights into the principles of universal design, as well as an overview of the potential for growth and designing developments. From his consultation clients, the speaker is aware of the difficulties found at the interfaces between so-called age-suitable products without any sex appeal whatsoever and the design ambitions of the creative economy.

Diplom Betriebswirt (business management graduate) Michael Schlenke is the owner of the consultation firm The Caretakers and a universal design expert. Schlenke has worked throughout Europe as a business manager and business developer in the interior design and furniture industry. Today he advises well-known industrial companies, project developers and real estate operators on entering the growth market of health care. As a freelance journalist, he regularly writes trade articles and is active throughout Europe as a lecturer and keynote speaker.

Lecture: From Banana Bike to Stairlift
Speaker: Michael Schlenke, Caretakers
Date: Tuesday, 16th January 2018
Time: 2:00 am
Place: The Stage, hall 3.1

The complete programme you will find here.

 

Bertilsson explains the importance of Colour for successful Design


Colour is not only fantastic and beautiful, it is very important! Choosing the right colour can be the decisive factor whether any design is successful or not. This is why it is important to understand trends of colours. In his lecture, Karl Johan Bertilsson presents the forecast of the colours the coming two years and why they exist!

Karl Johan Bertilsson, Creative Director NCS Colour Academy, has lived, studied and worked most of his life in different countries. He has lived in Brazil twice, in Mexico, in the USA, in Thailand. Today Bertilsson lives in Sweden but works globally and with colour. His studies in Linguistics and Business Administration took him from running language schools to running colour language schools. He is one of the leading experts of colour in the world today, from design to production and sales and marketing.

 

Lecture: Colours and Trends 2019+
Speaker: Karl Johan Bertilsson, NCS Colour
Date: Dienstag, 16. Januar 2018
Time: 2:45 pm
Place: The Stage, Halle 3.1

Further Lectures:
Lecture: Recognising Growth Opportunities: Mutual Benefit from Platform Models
Speaker: Dr. Helmut Hufnagel, OTTO
Date: Dienstag, 16. Januar 2018
Time: 3:30 pm
Place: The Stage, Halle 3.1

Panel Discussion: 15 Years of Pure Talents Contest
Speaker: Dienstag, 16. Januar 2018
Date: Tuesday, 16th January 2018
Time: 4:15 pm
Place: The Stage, hall 3.1

The complete programme you will find here.

Here you can find detailed information of Monday’s programme
Here you can find detailed information of Wednesday’s programme
Here you can find detailed information of Thursday’s programme
Here you can find detailed information of Friday’s programme
Here you can find detailed information of Weekend’s programme