What do we need to live? The design by Todd Bracher, with which the US designer surprised the visitors of the imm cologne 2017 can be reduced down to this simple question. Especially since they still could recall last year’s “Das Haus” with its very different design that confused the senses â€“ full of colours, scents, textile haptics, round in shape, transparent and open on all sides. Whereas Sebastian Herkner demonstrated sensual indulgence recently, Todd Bracher is limiting himself down to the essentials.
â€śDas Hausâ€ť is created anew every year at imm cologne by another designer. They have already been from London, Venice, Copenhagen, Shanghai and Offenbach. Next year the American designer Todd Bracher will design the approximately 200-square metre area in the popular â€śPure Editionsâ€ť area in Hall 2.2: a walk-in, almost habitable, fully-fitted and furnished house.
The design industry is predominantly shaped by commercial factors. Nevertheless, â€śDas Hausâ€ť 2016 by Sebastian Herkner, set to be built at the next edition of imm cologne, shows that design has more to say than can be expressed merely in terms of aesthetics, function, engineering, material and sustainability.
In just under a week it is time at last – imm cologne opens its doors again. This year “Das Haus – Interiors on Stage” by Sebastian Herkner is not only a complete contrast to its predecessors, but also to the conventional living we are familiar with. Circular, more or less translucent and with next to no solid walls, the visitors can look forward to a totally new experience.
The new edition of “Das Haus â€“ Interiors on Stage” stands in bold contrast with all living conventions. It is circular, more or less transparent and has almost no solid wall elements. Nonetheless, Sebastian Herkner’s house promises to be a sensual experience â€“ a house that is soft and aromatic, colourful and communicative. In the interview with Oliver Herwig, the designer talks about the conception of his installation.
imm cologneâ€™s â€śDas Haus â€“ Interiors on Stageâ€ť has never possessed such an imposing architectural force: Whereas in 2014, the visitor was invited into the interior of Louise Campbellâ€™s â€śHausâ€ť, a country-house-like, Scandinavian-cosy space, the installation by the Chinese architect couple Rossana Hu and Lyndon Neri affects the beholder more like a challenge to be overcome.
What form could living take on, if a designer is able to really live out his fantasies? How much can one read into his person, culture and convictions regarding the sense, function and aesthetics of architecture, furniture and interior design based on such a design? And what appearance does this vision take on when it is created by a German designer?
Imm cologneâ€™s â€śDas Hausâ€ť has never possessed such imposing architectural force. Last year, the visitor was invited into the interior of Louise Campbellâ€™s â€śHausâ€ť, a country-house-like, Scandinavian-cosy space. This year, the installation by the Chinese architect couple Rossana Hu and Lyndon Neri affects the beholder more like a challenge to be overcome. And thatâ€™s exactly what â€śDas Hausâ€ť 2015 by Neri&Hu is meant to be â€“ a challenge:
With a number of days still to go until Christmas, Koelnmesseâ€™s hall 2.2 was already a hotbed of activity. Now, Pure Village is nearing completion: the numerous cubes are ready for the many ambitious design brands that will be exhibiting here to move into. But above all, a host of helpers are constructing the architecture of â€śDas Hausâ€ť, the Pure design segmentâ€™s top event.
Part of the principle behind the imm cologne design event â€śDas Haus â€“ Interiors on Stageâ€ť is that a new designer is invited to make his or her mark on the interior design platform every year. For the 2015 edition of the project, the Cologne trade fair has brought the Shanghai-based Neri&Hu Design and Research Office on board. The two architects are one of the hottest creative teams in the world right now â€“ and the imm cologne is bringing them to Germany. In our interview, the imm cologneâ€™s Creative Director Dick Spierenburg explains the background to this development.