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Das Haus 2017: The essence of living

Photo: Koelnmesse, Constantin Meyer
Photo: Koelnmesse, Constantin Meyer

What do we need to live? The design by Todd Bracher, with which the US designer surprised the visitors of the imm cologne 2017 can be reduced down to this simple question. Especially since they still could recall last year’s “Das Haus” with its very different design that confused the senses – full of colours, scents, textile haptics, round in shape, transparent and open on all sides. Whereas Sebastian Herkner demonstrated sensual indulgence recently, Todd Bracher is limiting himself down to the essentials.

Transatlantic living: Todd Bracher to create “Das Haus” at imm cologne 2017

Todd Bracher © Frank Ishman
Todd Bracher © Frank Ishman

“Das Haus” is created anew every year at imm cologne by another designer. They have already been from London, Venice, Copenhagen, Shanghai and Offenbach. Next year the American designer Todd Bracher will design the approximately 200-square metre area in the popular “Pure Editions” area in Hall 2.2: a walk-in, almost habitable, fully-fitted and furnished house.